Big data doesn't sleep: Demand response trends


By Peter Gardett

Managing Editor, AOL Energy


Power companies are training their customers to see electricity supply in a new way, with two-way flows of information and energy that can increase reliability and prevent the need for costly transmission building.


"Demand response is creating business intelligence" in which companies can understand their exposure to time of use as well as overall volume of use when it comes to electricity, Constellation Energy Senior Vice President for Demand Response Gary Fromer told AOL Energy recently.


"We're exposing building management to energy market stimuli that allows for more than transparency, more than visibility - this is actionable information," Fromer said.

AOL Energy had the opportunity to experience Constellation's VirtuWatt technology. Read more about that technology platform here.

For the customer so obsessed with reliability or controlling their own energy supply that they purchase distributed generation, demand response also has a role to play, and Fromer said that institutions using demand response to better manage and "balance" their off-grid load is a growing segment for his business.

The host of new customers taking advantage of demand response means that providers of that service - like Constellation - have adapted by making their programs available on multiple existing technology platforms. Use of existing technology is one of the leading trends in demand response, Fromer said, as the need for more-frequent and more-targeted curtailment grows at the customer level now that the energy consumer can better chart their power cost exposure.

"Customers need to think in an integrated way, with energy use and energy procurement functions meeting each other strategically within the company," Fromer said.


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