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The insider's guide to the modernization and automation of electric power

Good News / Bad News about Electric Vehicles
By Jesse Berst
Nov 17, 2009 - 12:18:11 PM

No one knows better than I do the struggle to sell the Smart Grid to ordinary folks. My mother-in-law won’t let me come to Thanksgiving dinner next week unless I promise I won’t talk about substations.

 

But something happened this week that I believe will help sell the Smart Grid to ordinary folks. At the same time, it will also increase the pressure on utilities.

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I’m talking about the Electrification Roadmap announced Monday by a new coalition that includes such heavyweights as Nissan President and CEO Carlos Ghosn and Frederick W. Smith, Chairman, President and CEO of FedEx Corp. 

 


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